Our Story
1974
In 1974, Henry Fulls purchased Ware & Sons, a footwear import / distribution business based in Woodbury, Devon. Henry and his wife Jenny are today Chairman and Company Secretary of Moshulu.
1997
In 1997, Henry and Jenny's three sons, Daryl, Neal and Shaun, decided that shoes needed to be a bit more interesting - and so Moshulu was born.
With a rapidly-expanding collection, it wasn't long before we opened our store in Fowey, Cornwall.
The very first offering from Moshulu was our ever-popular boat shoe, which has always been made in a little family-run factory in northern Portgual.
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2001 saw the company name changed to Coastguard Road Ltd. That year also saw the team's first and last venture into caving...
...and Henry Hunt joined our board as Sales Director.
PLEASE NOTE
WE DO NOT EMPLOY SMALL CHILDREN, THIS PHOTOGRAPH IS FOR COMEDIC PURPOSES ONLY.
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The head office and distribution centre was relocated to a purpose-built site in Honiton, Devon. We now work out of 55,000 square feet of warehousing and no longer have to come to work in the office dressed in woolly hats and overcoats.
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2007 was our 10 year anniversary and, in true Moshulu style, we celebrated with a cuppa!
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Moshulu stepped into the 21st century (fashionably late) with the launch of our retail website.
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This year, Moshulu had a complete makeover. We wanted branding that reflected us as a company and we are very happy to present our clean, bright and colourful new logo, new look to our shop-fits and shiny new website design.
We're very much looking forward to seeing what the future brings for Moshulu!